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Monday, February 13, 2012
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Wyndham To Revamp Howard Johnson Brand in 2012
Wyndham Hotel CEO: Howard Johnson budget chain to get revamp in 2012 - USATODAY.com http://j.mp/xWyEsL Click on link to read the entire article.
Marketing: Travel - 3 Articles
Gary Leopold, CEO of ISM: Starwood Raises The Bar: Let The Loyalty Wars Begin 02/06/2012 http://j.mp/wdedsM Click to read whole article.
Ryan Bifulco, Founder & Ceo, Travel Spike, Why Google Analytics Should be Outlawed in the Travel Industry/ Click here to read whole article and reader comments http://j.mp/xqcpWX
Vicki Hastings, Managing Director, Maxwell PR No Sweat! Tips For Shaping Up Your 2012 Tourism PR Program 01/23/2012 http://j.mp/zstix1
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Consumer Loyalty On Southwest And Continental
Tanya Irvin, Continental Pushes Past Southwest In Customer Loyalty 02/10/2012. Henry Harteveldt, Co Founder, Atmosphere Research Group takes exception with the conclusions of this study in the readers comments. Read article and comments by clicking here. http://j.mp/xEWUY5
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The
Association of Travel Marketing Executives (ATME) is
a 30+ year old professional association made up of senior level
travel industry marketers representing all segments including:
airlines,
hotels and resorts, cruise lines, tour operators, online travel,
international tourist offices, CVB's, state and local tourism
offices, car rental companies, technology providers, etc.
ATME is the only worldwide organization of its kind to provide members with an
ongoing forum for the exchange of creative ideas and effective marketing solutions.
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